Case study (08) PROLOOK 2025

Graphic Design

Brand graphics I’ve designed for PROLOOK, from the 30-year anniversary crest and jersey patches to print ads, a full team identity, and custom apparel.

Scope
Branding · Visual Design
Timeline
2025
PROLOOK soccer goalkeeper campaign graphic, Built. Better.

30-year anniversary crest

For PROLOOK’s 30th anniversary, I was asked to design a crest to celebrate the milestone. It needed to feel bold and timeless, and it had to work everywhere: apparel, marketing and digital. I landed on something clean and modern with a nod to the brand’s history. The mockups below show how it looks across different uses.

Print advertising

I’ve designed print ads for NSGA tournaments, showcases and industry events. Each one has to grab attention fast, say what matters clearly, and still look unmistakably PROLOOK.

Custom jersey patches

I designed a series of custom patches for PROLOOK jerseys. Some celebrate a team milestone, some honor a cause, and some just give a uniform more personality. Each one has to work with the jersey’s design but still stand out on its own.

Shadow Ridge Panthers identity

I designed a full identity for the Shadow Ridge High School Panthers, including wordmarks, logos, mascot illustrations and a color palette, for an upcoming PROLOOK photoshoot. Everything had to work on uniforms, apparel and digital marketing. I wanted it to look bold and modern on the field, but flexible enough for all kinds of team gear.

PROLOOK — Graphic Design — Shadow Ridge Panthers identity

Custom apparel

I design custom PROLOOK apparel for company gifts, internal branding, special events and marketing. That includes polos, jackets, outerwear and lifestyle pieces that feel modern and premium, and that people actually want to wear.

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